GLEN GRACIA, VICE PRESIDENT, CONSUMER

Glen Gracia is a results-focused public relations professional with a decade of experience working with global giants and entrepreneurial start-ups in the consumer, consumer technology, high tech and business-to-business markets.  As the Vice President for the consumer practice at Bishoff Communications, Glen manages The Massachusetts Affiliate of the Susan G. Komen Breast Cancer Foundation, Inc. account and the McDonald’s account which covers over 350 restaurants in Massachusetts, Rhode Island and New Hampshire.  His team is charged with increasing positive awareness of McDonald’s quality, employment image, Ronald McDonald House Charities of Eastern New England, and balanced, active lifestyle focus.  This is achieved through solid media relations, partnerships with local and state-wide non profits, and special event execution.  In addition, Glen and his team are responsible for providing twenty-four hour media crisis support for the restaurants.

Glen’s passion for obtaining media coverage has helped his clients meet their business goals and garner broadcast and print exposure in high-profile outlets such as The Boston Globe, The Boston Herald, Boston-based WHDH-TV, WBZ-TV, WCVB-TV, and Fox 25, in addition to targeted industry trade publications.  Glen’s creativity and his focus on results and attention to detail have helped his clients increase their exposure and change perceptions.

Previously, Glen served as an Account Supervisor for Blanc & Otus/Hill & Knowlton, where he provided strategic PR counsel to global giants such as Compaq and Hewlett Packard, as well as entrepreneurial start-ups.  There, Glen managed worldwide teams and product launches, oversaw media relations, provided trade show support and secured speaking opportunities for his clients.  Prior to this position, he worked at Brodeur Worldwide on consumer technology accounts such as 3M Post-it Notes and Flags, and IBM's ViaVoice speech recognition technology.

Glen is a graduate of Stonehill College, where he earned a bachelor of arts degree in communications and a bachelor of arts degree in elementary education.  He currently resides in Weymouth, MA with his wife Nicole, three children Alex, Sam and Emma, and Sophie, their West Highland Terrier.